People don’t become customers overnight.
They start out as random visitors to your website, or someone you bump into at a networking event. Helping those strangers get to know you is a process which involves delivering the right message at the right time.
Using digital marketing tools will allow you to move prospects through your sales funnel, leading them to yes, and beyond.
Learn at our own pace. Take the course start to finish, or simple dive into the areas where you need help
Write content to answer prospect questions
Design web pages that lead prospects to yes
Attract Google with common sense SEO strategies
Drive targeted engaged audiences with paid ads
Convert prospects with compelling offers
Close the sale and build relationships with email
Use Google's new G4 to measure results
Everyone learns differently.
This course includes a variety of resources to accomodate your best learning style.
In competitive markets, well-targeted ads allow you to deliver relevant messages to drive prospects to your business.
Help Google drive traffic to your website by presenting relevant information in a way that makes sense to search engines and people.
Prospects have four types of questions as they more through the buying journey. Your website must answer those questions.
First impressions matter. In the first few seconds your website has to prove to visitors they have come to the right place.
Engage visitors with relevant offers like quizzes, white papers and worksheets in exchange for contact information.
Auto Response Campaigns
Stay connected with relevant offers and follow-up messages based on prospect’s interests
Google is rolling out a new tool, G4 to help you track your web performance. Learn to use it before universal analytics disappear.