Jun 18, 2022 | SEO | Web, Offer
UNLEASH THE POWER OF WORDS move, motivate, inspire, frighten and cheer Some words, called power words have more impact than others. These words have strong meaning, which can trigger a psychological or an emotional response. They’re persuasive, pushing... 
Jun 18, 2022 | Strategy, Offer
SPEAK TO YOUR CUSTOMER PERSONAS HELP YOU VISUALIZE YOUR TARGET The more you know about your customers, the easier it is to speak their language. When you do that, they are more likely to respond positively to you, your product, and your company. Even if you... 
Nov 4, 2021 | Offer, Content | Email
Read this now Command attention with your headlines No matter how interesting your content is, if the headline doesn’t grab attention, readers will scroll right by. That is a lot of pressure for 5 – 8 words. But it doesn’t have to be. If you know the tricks to... 
Jul 19, 2021 | SEO | Web, Offer
yOUR CUSTOMERS HAVE qUESTIONS ARE YOU READY TO ANSWER THEM? People come to search engines with questions. Your goal is to anticipate questions prospective customers are likely to have. To win search you must build pages which answer the questions as... 
Jul 12, 2021 | Offer, Strategy
Stand out from the Crowd why I should buy from you That is the question every customer has in the back of their mind as you launch into your sales pitch. Your answer must demonstrate that you know who you are talking to, what their pain points are, and how your... 
Mar 14, 2021 | Offer, Strategy
PREPARE FOR CHALLENGES AHEAD USE A SWOT MARTRIX TO SEE THE FUTURE You can’t predict the future, but when you conduct a SWOT analysis of your business, you will be prepared to take action to drive your business forward no matter what happens. With our SWOT...