T25 – 25 HolidayTips
Plan Your Holiday Emails NowThe challenge of the holiday season: just when you are busiest, you need to ramp up your marketing. So how do you do everything at once? Using scheduled holiday email campaigns and smart auto-response programs allows you to send timely...
T15 Metrics Planning Workbook
For every marketing investment you should have a specific objective or goal and a metric. Use this worksheet to outline your objectives and your measurement strategy
What is a KPI?
How well is your business performing? Key Performance Indicators help you answer that question. A KPI is a quantifiable measure of performance over time for a specific objective. KPIs provide targets to shoot for, milestones to gauge progress, and...
R08 – Automate Your Email – Preview Page
Do you send the same information over and over, keeping in touch with new subscribers, following up with hot prospects and onboarding new clients? Discover how autoresponder campaigns can do that and so much more.Discover simple tricks to connect with customers more...
Offer: Power Words Wordbook
UNLEASH THE POWER OF WORDS Some words, called power words have more impact than others. These words have strong meaning, which can trigger a psychological or an emotional response. They're persuasive, pushing people to action.
Offer Customer Persona
SPEAK TO YOUR CUSTOMER The more you know about your customers, the easier it is to speak their language. When you do that, they are more likely to respond positively to you, your product, and your company. Even if you have defined your ideal client that may...
Register R05 -Look Great in the Inbox
Learn how to keep a reader's attention, after they open your email campaign.Watch this short webinar recording to discover simple tricks to increase email results . . .Meet Your Instructor Lorraine Ball Entrepreneur, author, professional speaker, and host of More...
Register Content Based SEO
SEO for Business Owners There a many technical aspects of SEO, but that’s not what this program is about. Constructed with business owners in mind the assignments in Content Based SEO require little or no technical skills.In this course you will learn how to . ....
Register Digital Marketing Plan
SEO, SEM, Social Media, Content, Inbound Marketing, and Email Marketing each have specific purposes. Discover the tools which match your business objectives as you build your Digital Marketing PlanIn this course we will discuss . . .These days, word of mouth marketing...
Register for Blog Basics
Blogging improves your search ranking, showcases work examples, fuels your social media and answers questions prospective customers have about your business..In this course you will learn . . .Meet Your Instructor Lorraine Ball Entrepreneur, author, professional...
MARKETING MOVES FAST!
It’s hard to stay current with all the changes in digital marketing and still run a business, but that’s our job. We stay up-to-date on the tools, trends, and information you need.
Interviews with marketing pros
New course announcements
Two minute marketing tips
New resources and tools
And so much more
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